Work fragments
Prompts, files, outputs and decisions end up across several tools. Each handoff costs context, so the team has to reconstruct what happened before it can move on.
- Prompt
- Agent
- Result
- Start again
PRIVATE BETA / INVESTOR OVERVIEW
Verified AI execution,
starting with product teams.
MIMAR helps product, engineering and delivery teams run recurring work across AI agents and people. Context stays with the project, approvals happen at the right time, and every completed step has evidence behind it. Pricing starts with a recurring fee per seat.
01INITIAL WEDGEProduct, engineering and delivery teams
02LAND AND EXPANDStart with one workflow, then add seats, teams and use cases
03PRIVATE BETAWorking with paid design partners on real recurring work
01
THE THESIS
AI agents complete tasks.
MIMAR turns them into controlled, reusable workflows.
AI agents are getting easier to access. The harder problem is turning a series of tasks into dependable work that moves across agents, tools and people. Teams still need shared context, checks they can trust, and clear moments for human decisions.
Work compounds
MIMAR keeps the plan, work, outputs, evidence and approvals together. A workflow that works once can be reviewed, reused and improved the next time.
- Outcome
- Workflow
- Evidence
- Reuse
02
THE PRODUCT
One project.
From shared context to controlled execution.
The workspace gives everyone the same project context. Workflow execution turns that context into work the team can inspect, resume and repeat.
Build shared context
Projects, conversations, files, memory, terminals and connected tools all contribute to the same living project context.
Execute with control
MIMAR coordinates agents, artifacts, checks, handoffs and approvals step by step. The full history stays available, so the team can review the run, resume it later or reuse it.
- ✓01 / DISCOVERDefine the release scopeScope saved
- ✓02 / EXECUTEImplement the approved scopeImplementation saved
- 0303 / VALIDATERun the required checks3 of 5 checks complete
- 0404 / APPROVEApprove or hold the releaseWaiting for a human decision
03
THE WEDGE
Start where lost context is already expensive.
MIMAR starts with recurring product release work because a missed detail or broken handoff already has a visible cost there. These workflows cross agents, tools, checks, evidence and human decisions.
CHAT TOOLSGood for individual tasks. When work returns later or spans several stages, the team often has to rebuild the context.
AGENT TOOLSGood at executing a run. Context, approvals and ownership can still break across runs and handoffs.
MIMARKeeps the context, work, artifacts, evidence, approvals and history connected from one run to the next.
EXPANSIONProduct release workflows, then product operations, then wider delivery workflows
04
ONE PLATFORM / TWO COMMERCIAL PRODUCTS
One platform.
Two commercial products.
Core and Engage are built on the same MIMAR platform. Each product solves a different commercial problem.
Horizontal execution
MIMAR Core runs structured workflows for product, engineering and delivery teams.
Conversational workflows
MIMAR Engage applies the same execution layer to conversational sales and customer service.
05
THE BUSINESS MODEL
Land with one workflow.
Expand across the account.
Team subscriptions are the main revenue engine for MIMAR Core, billed per seat. Individuals can start on their own, while accounts grow through more seats and workflows, enterprise controls, deployment options and metered usage.
MIMAR CORE MONETIZATION
$12 to $30
Plus: $12 per seat/month or $120 per seat/year
Pro: $30 per seat/month or $300 per seat/year
Shared workspace, team controls and collaborative workflows
$10 to $25
Plus: $10/month or $100/year
Pro: $25/month or $250/year
FOUNDING BETA / INDIVIDUAL PRO / $190 PER YEAR
Annual contracts
Security, SSO, SLA, support and deployment options
Prepaid credits
API and high volume execution billed on actual consumption
06
THE OPERATING OUTLOOK
Private Beta first.
Three commercial years follow.
The forecast treats the six month paid Private Beta separately from the three commercial years. Beta customers become the opening Year 1 cohort and renew on their own contract dates. They are not counted again as new customers.
PAID PRIVATE BETA
Close, build, expand, then launch.
During months 1 to 4, the target is 12 Individual Pro passes and 2 founding Team Pro workspaces. Months 5 and 6 add 18 individuals, bringing the launch cohort to 30 individuals and 2 teams. Team Beta pricing is $240 per seat each year, with a minimum of 3 seats.
- Cash bookings
- $7.14K
- Recognized revenue
- $2.43K
- Exit ARR
- $7.14K
- Commercial GA
- May ’27
Total MIMAR revenue
Total MIMAR revenue
Total MIMAR revenue
REVENUE BRIDGE
Download the full three year model ↓Where the forecast comes from
| Revenue stream | Year 1 | Year 2 | Year 3 |
|---|---|---|---|
| MIMAR Core subscriptionsBeta renewals, new individuals, team seats and enterprise | $43K | $170K | $489K |
| MIMAR Core metered usageRetained and new usage accounts, based on actual consumption | $5K | $27K | $101K |
| MIMAR Core onboardingSetup fees from new B2B accounts | $24K | $35K | $61K |
| MIMAR Engage subscriptionsRenewing workspaces and new paid customers | $49K | $180K | $467K |
| MIMAR Engage metered usageAdditional MIMAR usage above plan limits; channel fees are excluded | Not modeled | Not modeled | $14K |
| MIMAR Engage onboardingImplementation fees from new workspaces | $22K | $36K | $66K |
| Total MIMAR revenue | $143K | $448K | $1.20M |
One operating plan, built one cohort at a time.
Commercial Year 1 starts with the paid Beta customers and adds new acquisition. Year 2 retains part of both groups and adds a new cohort. Year 3 does the same across every earlier cohort. The model assumes 90% annual B2B customer retention, 60% individual retention and 70% retention for active API usage accounts.
- 30 paid Beta individuals at exit
- 2 founding Team Pro workspaces with at least 6 seats in total
- $7.14K in Beta bookings before commercial launch
- Test the 90% B2B renewal target after 12 months
Research behind the model +
We checked the pricing against current official plans from Manychat, respond.io, Gorgias, OpenAI Business and Claude Team. Retention assumptions use ChartMogul. Conversion and growth targets use its conversion report and go to market report. Margin and customer acquisition cost benchmarks come from Benchmarkit and Bessemer.
The Beta figures are targets we are working to close, not reported results. The $7.14K booking target combines 30 Individual Pro founding passes at $190 a year, worth $5.7K, with two Founding Team Pro workspaces. Each team starts with three seats at $240 per seat a year, worth $1.44K in total. Annual bookings are recognized as revenue over the contract period. The 90% B2B retention figure remains a management target until renewal data is available. The model assumes a 30% gross margin on onboarding. Prepaid API credits count as revenue only when customers use them. Enterprise revenue is excluded from Commercial Year 1 until a contract is signed. Marketing spend rises in stages and only after conversion, retention and customer acquisition cost remain within plan.
1
Close the paid BetaSign 12 individuals and 2 founding Team Pro workspaces before access opens.
2
Expand before launchReach 30 individuals and prove Team Pro workflow adoption by the end of Beta.
3
Launch commerciallyCarry the Beta customers into May 2027 without counting them twice.
BUILT BY FOUNDIFAI
MIMAR is a FoundifAI product suite.
MIMAR Core handles horizontal workflow execution. MIMAR Engage brings the same platform to conversational sales and customer service. Both products contribute to the MIMAR forecast, but each has its own pricing, go to market plan, retention assumptions and unit economics.